INDUSTRY:
BLOCKCHAIN // NFT
CLIENT:
SPEC PROJECT
YEAR:
2024
EXPERIENCE:
BRANDING // UX/UI
SHOOT FOR THE MOON.
Figma for the team.
To streamline workflows and boost design efficiency across the team, I completed a Figma training program with the goal of onboarding the platform as a core design tool. The focus was on improving our team’s understanding of Figma’s full capabilities; from component-based design to real-time collaboration, all while minimizing cumbersome manual tasks that slow down production.
As part of the training, I developed a fictional brand (Moon; an NFT marketplace) and prototype, building out the branding, design system, and interactive assets, all within a focused 60-hour sprint. Though entirely concept-based, the project was an opportunity to explore Figma’s utility in a hands-on, engaging way while creating something functional, well-branded, and genuinely fun.
The result? A creative playground with real-world application, and a faster, smarter workflow for our team moving forward.